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Cooperativa "Red Gold" is an organization that was created by the transformation of the Agro Red Gold association into the Red Gold cooperative in 2017. The location of the cooperative is in the region of Prizrenska Župa in the Šarplanina National Park.

The activities of the cooperative are:

1. Cultivation and purchase of berry fruits (raspberries, blueberries, strawberries, blackberries, aronia) and medicinal and aromatic herbs (organic production concept).

2. Production of organic juices, jams, various teas, salves and others.

3. Development of agrotourism

4. Consulting services

The capacities of the cooperative are: 1. Members, owners of the cooperative 81 (60% men and 40% women) 2. Cold storage with a capacity of 250 tons 3. Plant for the production of juices and jams 4. Plant for the production of teas and salves 5 .Dryers for medicinal herbs and fruits Market: 80% export EU/20% domestic